Sun is Life

Letter From The Publisher – July 2025 0
- Uncategorized
- August 24, 2025
July is a truly unique month in the tanning industry because of its uniquely slow pace. Though outsiders to the tanning industry often assume that it would be part of peak season, the truth is that this month is often one of the slowest of the year. Slow season can be difficult for new
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August 2025 – IST Digital Edition 0
- Digital Edition
- August 2, 2025
August Digital Edition: A Season of Celebration & StrategyThis issue captures the joyful rush of August—a time when clients prepare for getaways, weddings, and milestone moments. We celebrate the personal transformations that happen in salons every day, reminding us how these spaces help people feel their best for life’s most meaningful events. Inside, explore How
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ASA Statement On “Tan Tax” Repeal 0
- Equipment & Technology
- July 31, 2025
On behalf of 6,000 professional sunbed centers across the country, with more than 70% of these businesses being women-owned small businesses, the American Suntanning Association thanks Congress for its rightful consideration of both HR1940 and S1865, both calling for repeal of the unfair and poorly administered Tan Tax. This stand-alone issue is a main-street, non-partisan
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Forever Summer? Rethinking Color Branding In Tanning 0
- Business Operations
- July 23, 2025
When it comes to tanning salon aesthetics, one thing almost always seems to be true: owners love a summery look. As a person who has done branding work and graphic design, I know there’s a lot of love for the days of summer in this industry. It makes sense, too. Everyone associates tanning with vacations,
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