First Impressions Last
- Business Operations
- October 2, 2017
When it comes to tanning salon aesthetics, one thing almost always seems to be true: owners love a summery look. As a person who has done branding work and graphic design, I know there’s a lot of love for the days of summer in this industry. It makes sense, too. Everyone associates tanning with vacations,
READ MOREUnderstanding The Dynamic Did you ever notice that top-performing salespeople tend to have a certain personality in common? It almost feels like they talk the same talk, walk the same walk, and see things differently than their clients do. Unlike what others might say, it doesn’t always feel predatory or shark-like. Rather, it’s always very
READ MORESalon Profitability Starts Here: Operating Cost Calculator The fastest way to protect your profits is to fully understand your true operating costs—and electricity is one of your largest ongoing expenses. This simple, dollar-based calculator gives salon owners and franchisees an easy way to estimate power costs and confidently build pricing models that maintain margins even
READ MOREI’ll be blunt: I can be a bit of a stereotype at times. I’m half-Italian. I’m a DJ. I live by the Jersey Shore and I do enjoy having a golden brown tan. As someone who works in the trendy, lively world of nightlife, it’s easy for me to notice the newest things hitting TikTok
READ MOREThe tanning industry always had a certain insular vibe to it. Most people who do not work in the industry do not go out of their way to pay attention to what goes on in our industry—behind the scenes or otherwise. However, there are always moments where salon excellence gets mainstream news attention.
READ MORESalespeople are getting older. Buyers are getting younger. You have a disconnect. In raw terms, the average age of a professional B2B salesperson in the United States is 47.1 years old. Fifteen years ago, that number was 42, so the sales profession is graying. Meanwhile, the average age of a B2B purchasing agent right
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