Customers For Life
- Equipment & Technology
- July 23, 2025
My Account
Manage your certification & training.
Manage your certification & training.
Your customers can be grouped according to a variety of different, identifiable characteristics that reflect their specific needs and interests. These needs and interests impact their attitudes toward purchasing decisions.
READ MOREAt October’s National Tanning Expo in St. Charles, MO, I had the wonderful opportunity to teach the Sun is Life® Training & Certification classroom session. Four Seasons President, Ed Jerger
READ MOREAfter years of working for a large company, Ben could hardly wait to set up his own business. Knowing the demographics of his market area, Ben wanted to market to
READ MOREIn the October and November issues of IST (which are available for reading 24/7/365 at istmagazine.com), I provided details on several “keys” to salon success. [gap height=”15″] I began by
READ MOREThere is an old proverb that goes, “Give a person a fish, and you feed them for a day. Teach a person to fish, and you feed them for a
READ MOREA packed house, a dynamic speaker lineup and more than $50,000 in giveaways set the stage for what has quickly been established as the tanning industry’s premiere annual event. [gap
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