Customers For Life
- Equipment & Technology
- July 23, 2025
When asked what makes great salesperson, I always mention the following seven traits. I know that like in any industry, the tanning industry depends on great salespeople being able to
READ MOREEven with a gorgeous cover and dynamic graphic design, the pages of ist Magazine still need content – the kind that salon professionals want – to be successful. When Vince
READ MOREWhile ist Magazine has a 15-year history of serving the indoor tanning industry, it’s like a brand new publication in many exciting ways. In February 1997, Vince Lorraine – then
READ MOREGreat customer relationships might take time to establish, but can be ruined in seconds, especially when salon operators say the wrong things. Here are a few examples of all-too-common phrases
READ MOREWe all know that it’s extremely important to establish a relationship with each client – that’s just a given. Sometimes, we take this relationship for granted and forget that it
READ MORECompetition. It feeds our drive. It feeds our intuition. It feeds our industry. And, everybody loves to win: especially our customers! They love exclusive offers, great deals and free products
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