When it comes to tanning, an informed guest is the best guest. The decision to tan is a personal and important decision. You need to help your guests realize there’s a wealth of information available about tanning so they can make the tanning choice that is right for them.
Learn about the wide range of information and research resources that are available about tanning from industry, scientific and government sources. It’s important that you are familiar with these resources so you can inform guests that they are available.
Since “Just do a web search on it” is not an acceptable response to a guest question. The decision to tan is a personal choice. In order to make the right choice for them, your guests need accurate and clear information.
After completing this Sun is Life module, you will be able to:
- • Discuss best practices to communicate moderate, responsible tanning.
- • Explain the physiological effects of UV exposure.
- • Locate important info and research on the biological effects of tanning.
- • Apply the Guest Experience Principle: Just Script It.